Top 5 Fashion Games on Android in Africa Q2 2023

In Q2 2023, the top 5 fashion game apps on Android in Africa displayed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at each app's metrics:

Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES saw its weekly downloads peak at 199K in late March, followed by a decline to around 79K in mid-April. However, it regained momentum, reaching approximately 125K downloads by the end of May. Active users fluctuated, starting at around 1.13M and ending the quarter at 1.09M. Revenue remained minimal, with a notable increase to $1 in the last week of June.

Fashion Show: Makeup, Dress Up by Dress Up Games for Girls experienced a steady rise in weekly downloads, starting at 79K in late March and peaking at 100K by the end of June. Weekly revenue showed minor fluctuations, ranging from $15 to $90, with a notable peak in mid-June. Active users followed a positive trend, increasing from around 484K to nearly 497K by the end of the quarter.

High School BFFs: Girls Team from Teenage Fashion Dress Up saw a significant increase in weekly downloads, starting at just 4.5K in late March and soaring to around 139K by the end of May. Active users mirrored this trend, rising from 4.2K to 123K within the same period, before slightly declining to 97K by the end of June.

Makeover salon: Makeup ASMR by TAGO Studio had its weekly downloads peaking at around 54K in late March, followed by a decline to approximately 14K by the end of June. Active users started at 112K and showed fluctuations, ending the quarter at around 73K. Revenue remained minimal throughout the quarter.

Project Makeover from Magic Tavern, Inc. experienced a peak in weekly downloads at around 54K in early May, followed by a decline to around 20K by the end of June. Weekly revenue showed a gradual increase, peaking at approximately $7.2K in the last week of June. Active users fluctuated, starting at around 208K and ending the quarter at 227K.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.